Monday, April 8, 2013

Sex #1 Ready for Round Three

Sex sells. It's timeless adage of marketing that has proven true time and again. It's doubly true when the item being marketed is directly related to sex itself. Case in point? Sex #1 from Image Comics has recently sold out its second printing.

The third printing of the book will hit stores May 1. The series is the story of a former superhero who hangs up his cape to pursue the kind of life he had forbidden himself. It debuted with a ton of fanfare and an exclusive Emerald City Comicon edition in Seattle. Its first printing, in stores on March 6, sold out the same week as its release and prompted praise from critics:

The third printing is available to order now (Diamond code FEB138534) and its second issue will be in stores on April 10.

Full press release below.

SEX #1 READY FOR THIRD GO-'ROUND
Provocative first issue sells out of 2nd printing

SEX #1, the attention-grabbing first issue of a new Image Comics series by Joe Casey and Piotr Kowalski, has sold out of its second printing at the distributor level the same week as its release and will immediately receive a third printing, to be in stores on May 1.

SEX, the story of a former superhero who hangs up his cape to pursue the kind of life he had forbidden himself, burst onto the scene in early March, with an exclusive edition of the first issue available only at Emerald City Comicon in Seattle. Its first printing, in stores on March 6, sold out the same week as its release and prompted praise from critics:

"...for as much as this title begs for the attention of being called a porno mag disguised as a comic book, it refrains from titillation in favor of creating a fascinating character study amongst a fully realized neo-noir world.”
- IGN

"For those looking for dazzling art and an interesting psychological drama, then definitely pick up Sex #1.”

SEX #1's third printing is available to order now (Diamond code FEB138534), and its second issue will be in stores on April 10.
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