The Spirit billboards popping up

The movie is still very much a work in progress, but that won't stop marketing. Billboards are popping up for Will Eisner's The Spirit, by Frank Miller with Eva Mendes. An intrepid reader of IESB snapped a shot with his cameraphone of said billboard, and sent it in for the general public outside of Santa Monica, to see. And Miller and Mendes will be at NY Comic Con, signing autographs and looking hot (well, Mendes as least).