Dirk Wood Named Vice President of Marketing at IDW

Moves at the top of a company are normally pretty mundane, but in the case of IDW when a new Vice President of Marketing is named it can only mean good things. That makes Dirk Wood the definition of a good thing, as he's been promoted to Vice President of Marketing at IDW.

“Since Dirk joined IDW, we've seen increased sales and exposure in comic book specialty stores and he's overseen revolutionary marketing campaigns such as the Godzilla "Smash Your Store" cover promotion,” said Greg Goldstein, IDW President and COO. “His new title reflects the bigger overall role he's taken in shaping all of IDW's marketing and promotional efforts and is well deserved.”

Wood started at Things From Another World before moving to marketing at Dark Horse Comics, capped by a few years as the Marketing Director. He joined IDW as director of retail marketing in 2010, and has nearly 20 years of combined experience in the comic book industry.

“I could not be happier about where I am,” said Mr. Wood. “The whole crew at IDW is amazing. Every day I get to work with great people at the best comic publisher there is. The only problem is that I have to buy more bookshelves, because the books we’re putting out are unreal. I look forward to new challenges, and continuing to expand IDW’s presence everywhere.”

Full press release below.

IDW’s Dirk Wood Named Vice President of Marketing
Wednesday, Apr 11th, 2012

San Diego, CA (April 11, 2012)—IDW Publishing, an award-winning leader in graphic novel and book publishing, announced today that Dirk Wood has been promoted to Vice President of Marketing.

“Since Dirk joined IDW, we've seen increased sales and exposure in comic book specialty stores and he's overseen revolutionary marketing campaigns such as the Godzilla "Smash Your Store" cover promotion,” said Greg Goldstein, IDW President and COO. “His new title reflects the bigger overall role he's taken in shaping all of IDW's marketing and promotional efforts and is well deserved.”

Mr. Wood started his career with the retail chain Things From Another World, before a long run in Marketing at Dark Horse Comics, capped by several years as that company’s Marketing Director. He joined IDW as director of retail marketing in 2010, and has nearly 20 years of combined experience in the comic book industry.

As a company, IDW has grown exponentially in recent years, expanding both its comics and book catalogs, and continuing its leadership in the digital space. As Vice President of Marketing, Mr. Wood will play a key role in driving continued growth in all these areas, and lead the company’s public relations, and tradeshow efforts as well.

“I could not be happier about where I am,” said Mr. Wood. “The whole crew at IDW is amazing. Every day I get to work with great people at the best comic publisher there is. The only problem is that I have to buy more bookshelves, because the books we’re putting out are unreal. I look forward to new challenges, and continuing to expand IDW’s presence everywhere.”

Mr. Wood also plays guitar for The Woodford Brownley Band, and is right wing for the IDW soccer team, where he spends most of his time injured.


Visit IDWPublishing.com to learn more about the company and its top-selling books.

About IDW Publishing

About IDW Publishing รข€¨IDW is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro’s The TRANSFORMERS and G.I. JOE, Paramount’s Star Trek; HBO’s True Blood; the BBC’s DOCTOR WHO; Nickelodeon’s Teenage Mutant Ninja Turtles; Toho’s Godzilla; Wizards of the Coasts Magic: The Gathering and Dungeons & Dragons; and the Eisner-Award winning Locke & Key series, created by best-selling author Joe Hill and artist Gabriel Rodriguez. IDW is also home to the Library of American Comics imprint, which publishes classic comic reprints, and Yoe! Books, a partnership with Yoe! Studio.

IDW’s critically- and fan-acclaimed series are continually moving into new mediums. Currently, Jerry Bruckheimer Films and Disney are creating a feature film based on World War Robot, while Michael Bay’s Platinum Dunes and Sony are bringing Zombies vs. Robots to film.

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